Uwila Warrior Fall 2018 Collection

CATALOG DESIGN

The client needed to launch their Fall 2018 print and digital catalogs to position their underwear line as both high-fashion and highly functional. However, the project faced a critical resource constraint: no new major photoshoots could be funded, requiring the entire layout to rely almost completely on existing client photography. The challenge was to transform flat, mismatched lifestyle assets into a cohesive, premium editorial catalog that visually communicated the brand’s mission of fun, beautiful, and comfortable undergarments without looking repetitive.

The Strategy

MAKE IT FEEL NEW AGAIN

Useing all existing photography provided by the client and we gave it a fresh layout and made the images feel NEW again!

For most images we created clipping paths and dropped them onto new solid color backgrounds and added some shading and noise in order to create a realistic in-studio effect. This let some images stand out and be NEW hero shots for their page.

We built a rigid naming convention mapped directly to the client's inventory database SKUs to ensure seamless asset cross-referencing between design and production teams.

Work With Us
Promotional image for Uwila Warrior Fall 2018 Collection, featuring their underwear designed for comfort and style. Includes images of women working and posing on a balcony. Emphasizes the brand's focus on colorful, beautiful, and comfortable underwe
Woman in lavender lingerie near bathroom counter; Uwila Warrior Fall 2018 Collection.
Women modeling beige, high-tech, lightweight underwear; text promotes the fabric's softness and comfort.
Display of various women's underwear styles by Happy Seams Classic, featuring lace details and different color combinations including blue, red, yellow, and black.
A catalog page featuring women modeling various styles of lingerie, including camisoles, tube tops, and panties in different colors such as black, red, and yellow. The page is titled 'Happy Seams Classic.' Each outfit is labeled with style numbers, c
Catalog page featuring women's camisoles and underwear, showcasing different styles and colors including gray, black, and blue. The text highlights features of the camisoles, such as longer length to prevent riding up and options for various sizes.
Collection of women's printed underwear, including cloud, tree, and floral designs, modeled by women.
Women modeling Poppy Lace Applique underwear with floral designs in various colors.
A person in a stairwell wearing a black top and gray underwear with text detailing the custom glow-in-the-dark lace appliqué design. Additional images showcase gray underwear with unique blue lace designs and related product information. Text include
Advertising image showing a woman wearing underwear, standing next to a bicycle with a cargo box. Text reads "Happy Seams" and emphasizes comfortable underwear. Two product images of women's panties are displayed, with details about color and size.
Woman sitting on a bed wearing silk underwear with scalloped lace trim on the left side. On the right side, there are six styles of silk panties displayed in different colors such as gray, black, white, and blue. Product details like style number, co
Assorted women's lace underwear in various colors displayed on models, with product details and style numbers shown beside each pair.
Collection of women's undergarments with humorous sayings, featuring various styles and colors, displayed on mannequins and modeled alongside a bottle of champagne.
Four women modeling various colors of lace-trimmed camisole and short sets on pink and white backgrounds.
Women modeling lace-trim camisole and shorts sets in various colors, including gray, orange, lavender, and black, with product details and sizes XS-L.
Models showcasing "Days of the Week" women's underwear collection, featuring different colors for each day with text labeling styles like "Manic Monday" and "Taco Tuesday."
Lingerie catalog page featuring women modeling VIP thong underwear in different colors and styles. Includes product descriptions and images of the thong in almond and toffee colors.
Three women in different styles and colors of undergarments on a light background, demonstrating fashion and fit. Various panties and bras are shown for different body types and skin tones, highlighting the product's versatility and comfort. Text on
Women modeling bridal and bridesmaid lingerie in an outdoor setting, including white and colored panties, with accompanying product descriptions and style details.
Woman wearing a white tank top and blue lace underwear standing near a staircase. She has a jacket draped over her shoulder and a bag strap on her other shoulder. Brand name Uwila Warrior with owl logo is displayed on the right.